Takehara can
Stone Marble Frying Pan
The strongest product in a frying pan. 6 types of packages are produced in different sizes depending on the diameter of the frying pan.
Most of the frying pan buyers are housewives at home, so I try not to be too masculine, but this product didn't apply to that. We chose an easy-to-understand naming for the product.
Takehara can
Compressed fluorine coated frying pan
A frying pan featuring a fluorine coat.
There are 6 different sizes of packages depending on the diameter of the frying pan.
Whether or not there is a fluorine coat for cooking is an important point when choosing a frying pan. The naming is straightforward so that you can see it at a glance. The visual on the back was inspired by a stylish dinner table because there was a particular request for Western food.
Takehara can
W coat frying pan
A frying pan with a double coat of durable marble. The feature is that steaks are baked with high heat.
Since it is not a product that has particularly distinctive features and appealing points, I came up with the idea of creating an eye-catching icon at the store. To make the "W" stand out, we have designed it symbolically by eliminating other elements as much as possible.